The NFL is now one of the last major sports leagues to sign official betting deals with sportsbooks. The league has signed a multiyear agreement with DraftKings, FanDuel, and Caesars Entertainment, and the new deals will give each an exclusive access to NFL content. These deals will also allow the NFL to integrate betting content into its broadcasts beginning this fall. As with any other league-related deal, it is best to bet on the team you’re most familiar with, but NFL betting partners should be aware of the terms of any deal with NFL statistics.
Sports betting was made legal across the U.S. in 2018. Since then, the PGA Tour has welcomed the competition. According to its Vice President of Gaming and Sportsbook Operations, the amount of money wagered with PGA Tour official betting operators has grown by 50 percent in 2020 and 40 percent in ’21, and further growth is anticipated. The new deal with bet365 means that fans across the U.S. can wager on their favorite players on the PGA Tour.
Betfair’s partnership with the NHL has been a long-time coming, but the company is just getting started. The partnership will span across the NHL, from digital to broadcast, and will include the newest sports betting product. The company will also be featured on the club’s women’s jersey and will collaborate on promotions and fan experiences. And because of its popularity, the partnership will likely lead to more partnerships and higher profits for both parties.