There has been a lot of discussion around sports betting in the U.S. since the Professional and Amateur Sports Protection Act was repealed. Several states have passed legalization legislation, and several more are expected to do so later this year. Until recently, sports betting was illegal in most of the country. The NCAA and four major professional sports leagues have fought legalization for decades. However, the NFL has moved cautiously in recent years.
The NFL is now moving into gambling content head first, with media partners such as ESPN, Fox and NASCAR diving in to deliver odds-based content to fans across regulated states. But with NFL research revealing that fans do not like in-stadium betting kiosks, the league has taken a cautious approach to its gambling offerings.
The NFL has forged partnerships with betting operators in a number of different countries. International sponsorships include Australia, Germany, and Latin America. These sportsbook sponsorships provide an opportunity for the NFL to expand its international reach.
The NFL is also providing gambling-related training to its players. It has also allowed sportsbook-sponsored betting lounges to operate inside of certain stadiums. In addition, it has allowed teams to advertise on their official betting partners’ websites.
Sportsbooks are now launching in more than a dozen locations nationwide. Two of the biggest sportsbooks operators are DraftKings and FanDuel. They are offering a wide range of products to bettors. For example, the DraftKings Daily Fantasy Sports product is available internationally in seven countries.